Your MUFC Portal
Your company's personalized workspace for registration, sponsorship benefits, tasks, deliverables, and conference resources.
While this website provides general conference information, your MUFC Portal contains the tasks and resources specific to your company's sponsorship or exhibit package.
Portal invitations are emailed after your company has paid its conference balance in full. Use the unique link in your invitation email to access your company's Portal.
New to the Portal? Start here.
Follow these five steps to get set up. You can also watch the walkthrough for a guided tour of the Portal.
Watch the Portal Walkthrough
See where to find tasks, resources, team members, company information, and other Portal tools.
Your 5-Step Quick Start
Register Your Team Through Your Portal
Purchasing a sponsorship or exhibit space does not automatically register your attending team members. Each person must complete an individual conference registration.
Open the Register Your Team to Attend task in your Portal to find your company's unique registration links. Your promotional code is already embedded in those links, so they are not posted publicly on this website.
Where to Find What You Need
Your Portal is organized into four main areas:
Tasks
Review your required deliverables, instructions, and due dates. Open each task, complete the requested information, and click Submit.
Resources
Access materials made available to your company, including attendee lists for eligible sponsors and exhibitors, important links, and conference resources.
Team Members
Use Team → Add Team Members to invite colleagues who need Portal access. Add only those responsible for managing your company's conference participation.
Company Profile
Review how your company appears in conference listings and the mobile app. Submit updates through the applicable Logo & Company Information task.
Your MUFC Attendee Lists
Sponsors and exhibitors who are paid in full receive access to two pre-conference attendee lists and one post-conference attendee list. These valuable resources help your team prepare for conversations and plan post-conference follow-up.
Where to find them: Log in to your MUFC Portal and select Resources from the left navigation when each list becomes available.
Attendee lists include attendee names, titles, company names, and mailing addresses. Email addresses and phone numbers are provided only when attendees have opted in to share them.
Paid in full but can't find your Portal invitation?
Contact the MUFC Sponsor Department at sponsors@franchiseupdate.com. Please include your company name so the team can locate your Portal.
